October 2015

Guidance for Indonesian Cigarette Package Pictorial Warnings

  • English
various graphic health warning labels

Researchers in Indonesia found that pictorial warnings on cigarettes packs were more effective than text for all people surveyed. However, the effect of testimonial stories versus description-only (didactic) warning labels depended on the age of the respondent. This research will help advise new health warning labels in Indonesia, and can help support warning label research globally.