IGTC Work in Mexico

The Mexican Senate recently approved a bill amending the General Law on Tobacco Control. President Andrés Manuel López Obrador is expected to advance this law, which includes 100% smoke and emission-free environments and a complete ban on tobacco advertising, promotion, and sponsorship. This represents the first major change to the law since it was signed in 2008. IGTC has partnered with the National Institute of Public Health (INSP) for the past 20 years to build strong capacity at the national and subnational levels and generate key evidence to support tobacco control policies. In addition, we continue to collaborate with several other in-country organizations and BI partners. Some of our work from Mexico is linked below.

Cigarette Pack Color: A Key Design Feature Increasing Likeability and Desire to Try the Product for Mexican City Adolescents

Concept Descriptors, Real Flavors

How Branding Compromises Pictorial Health Warning Labels in Mexico

Technical Report on Tobacco Marketing at the Point-of-Sale in Mexico City, Mexico

The Consumption of Illicit Cigarettes in Mexico

Tobacco Retail Environments around Secondary Schools in Mexico

Young Children's Perceptions of Health Warning Labels on Cigarette Packages