This module provides examples of successful tobacco control programs that can serve as a model for the development and implementation of similar programs around the world. 
This module covers four topics: Developing a National Program: Brazil Case Study Vera Luiza da Silva e Costa, MD, MBA, PhD The presentation reviews components of the capacity building process to build national capacity for tobacco control. The presentation utilizes Brazil as a case study to highlight lessons learned. Resource Development for Tobacco Control José Castro Provides an overview of resource development for tobacco control including: the types and forms of support, possible motivations for support, and effective strategies for soliciting support. As part of the presentation the speaker reviews the elements of writing a grant proposal. Developing a Mass Media Antismoking Campaign Greg Connolly, DMD This presentation uses various tobacco education media campaigns to illustrate components that work and don’t work and how to adapt existing media campaigns to fit the needs of a particular country. In addition, it highlights do’s and don’ts of developing tobacco education media campaigns. Smoking, Health, and Social Care in Scotland John Rafferty This lecture discusses lessons learned from the implementation of the smoking ban in Scotland.
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